VEHICLE SALES CADET / TRAINEE SALES EXECUTIVE - AUTOMOTIVE INDUSTRY - CPT

Introduction

The Vehicle Sales Cadet will undergo structured training to develop the skills and knowledge required to become a successful Vehicle Sales Executive within a franchised dealership.

This is an entry-level opportunity for an ambitious, customer-focused and target-driven individual who is passionate about cars, sales and building a long-term career in the automotive industry.

*MINIMUM REQUIREMENTS - READ CAREFULLY:*

• - Age 21-32

• - Matric - MUST HAVE (Certificate required)

• - Valid South African Driver's License - ESSENTIAL ( No license = No interview )

• - Well spoken in English + Afrikaans or Xhosa advantageous

• - Clear criminal record & presentable

• - MUST live in Cape Town - close to dealership

• - Passion for cars and sales - retail, call centre, promo, insurance sales experience is a PLUS

• - No job hoppers - willing to commit and learn

WHAT YOU GET

• - Full dealer training by Sales Manager & DP

• - Career path to Junior Sales Exec -> Senior Sales Exec -> Finance & Insurance -> Sales Manager

Duties & Responsibilities

Key Responsibilities

Vehicle Sales

• Learn and apply the complete vehicle sales process.

• Welcome and engage customers professionally.

• Conduct customer needs analysis.

• Present and demonstrate vehicles.

• Conduct test drives.

• Prepare quotations and assist with negotiations.

• Develop effective closing techniques.

• Follow up with prospective and existing customers.

• Work towards monthly sales targets.

Lead Management & Prospecting

• Work leads generated through:

• Facebook and social media

• Dealership website

• AutoTrader and other online platforms

• Walk-in customers

• Referrals and prospecting

• Maintain regular follow-up with leads.

• Update and manage customer information on the dealership CRM.

• Learn to use systems such as Drive and Evolve.

Product & Industry Knowledge

• Develop comprehensive knowledge of the dealership's vehicle range.

• Learn vehicle specifications, features, benefits and pricing.

• Stay informed about promotions, finance options and competitor products.

• Develop an understanding of the broader motor retail environment.

F&I & Deal Administration

• Learn the fundamentals of vehicle finance and insurance.

• Identify F&I opportunities and refer customers appropriately.

• Assist with the administration and documentation required for vehicle sales.

• Follow dealership and OEM processes and compliance requirements.

Customer Service

• Deliver professional and consistent customer service.

• Build strong customer relationships.

• Maintain regular communication throughout the sales process.

• Handle customer queries professionally.

• Contribute to achieving high customer satisfaction and CSI standards.

Performance & Development

• Attend all dealership training and coaching sessions.

• Work towards agreed sales and activity targets.

• Demonstrate consistent prospecting and follow-up activity.

• Accept coaching and feedback from the Sales Manager.

• Complete the required training programme successfully.

• Progress towards a permanent Vehicle Sales Executive position.

Desired Experience & Qualification

Minimum Requirements

• Age: 21–32 years.

• Matric / Grade 12 certificate – ESSENTIAL.

• Valid South African driver's licence – ESSENTIAL.

• No driver's licence = no interview.

• Fluent in English.

• Afrikaans and/or Xhosa advantageous.

• Clear criminal record.

• Presentable and professional appearance.

• Must reside in Cape Town and be able to commute reliably to the dealership.

• Passion for cars and an interest in vehicle sales.

• Strong communication and interpersonal skills.

• Target-driven, energetic and self-motivated.

• Willingness to learn and develop.

• Stable employment history and commitment to completing the programme.

Advantageous Experience

Previous experience is not required , but the following would be advantageous:

• Retail sales

• Call centre sales

• Insurance sales

• Promotions / brand activation

• Customer service

• Direct sales

• Telemarketing

• Any target-driven sales environment

Personal Attributes

The successful candidate should be

• Ambitious and hungry to succeed

• Confident and well spoken

• Energetic and outgoing

• Comfortable approaching and speaking to strangers

• Resilient and able to handle rejection

• Customer-focused

• Competitive and target-driven

• Coachable and willing to learn

• Professional and well presented

• Committed to building a long-term automotive career

Training & Career Development

The successful candidate will receive structured training and mentorship from the dealership's Sales Manager and Dealer Principal.

Training will cover

• Vehicle product knowledge

• Customer engagement

• Needs analysis

• Demonstrations and test drives

• Sales techniques

• Lead generation and follow-up

• CRM systems

• Negotiation and closing

• Vehicle finance and F&I

• Deal administration

• Target management

• Customer satisfaction / CSI

Package & Remuneration

Location: Cape Town – Northern / Southern Suburbs

Dealership: Franchised Motor Dealership

Employment Type: Full Time

Programme: 3-Month Training Programme + Permanent Placement

*WHAT YOU GET:*

- Full dealer training by Sales Manager & DP

- Career path to Junior Sales Exec -> Senior Sales Exec -> Finance & Insurance -> Sales Manager

Salary: Negotiable