Senior Specialist Performance Media EM South (Fixed Term Contract)

adidas Group · Johannesburg, Gauteng

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Purpose & Overall Relevance for the Organisation

Support in driving EM South business objectives via its own eCom channels.
Assist in managing Paid Search, Paid Social, Display, Affiliate, audience management and creative to establish the adidas owned digital channels as the online destination of choice for consumers.

Enable the implementation of Paid Search, Paid Social, Display, Affiliate, audience management strategies and more for South Africa.
Manage the relationship with creative agencies to drive on-time implementation in Paid media platforms. Push the creative boundaries, test for best performance and drive best practice.
Collaborate and work with the media agency across Performance Media channels to meet agreed targets.
Assist in driving partnerships with key tech providers.
Ensure financial processes are followed accurately and timely.
Monthly & Quarterly reporting.
Work cross-functionally with Brand, eCom, Retail and Hub team stakeholders within Emerging Markets.

Working knowledge of Google, Meta, Display, App, Affiliate and Analytics marketing platforms.
Deliver Cross-Channel reporting.
Review performance in Paid Media platform and propose ways to optimise.
Keen eye for creative best practice and ability to drive high quality output from agency.
Ability to drive creative performance at scale.
Up to date with the latest trends and best practices in online marketing.
Strong communication skills: written & oral and ability to quickly build strong relationships
High attention to detail, strong analytical skills and excellent organizational & planning abilities.
Ability to extract, analyse and draw insights from data.
Understanding platform metrics, what they represent and translating the outcomes into an optimisation roadmap.
Designing, Planning and driving executional excellence against defined optimisation roadmap.
Ability to design and translate a brief, to ensure effective delivery.
Proficient in written & spoken English.

Bachelor's degree required: Marketing, Digital advertising, Media or any related qualification.
5 – 7 years experience hands on paid media & digital marketing experience agency or client side
Experience in eCom retail environments focused on consumer goods.
Demonstrated experience in working across large scale budgets.