Senior Practice Success Specialist

Job Description

• Are you passionate about building relationships, uncovering new opportunities, and driving business growth? This exciting field-based role is designed to accelerate Sage's market presence within the accounting profession by acquiring new accounting practices and expanding strategic partnerships.
• As a trusted advisor and brand ambassador, you will proactively engage with accounting firms, deliver compelling presentations and demonstrations, and position Sage as the preferred technology partner. Through a consultative sales approach, you will play a pivotal role in increasing market share, driving revenue growth, and empowering accounting professionals with industry-leading solutions such as Sage Intacct and Sage Business Cloud.

Location - 3 days per week out of our Johannesburg office. Key Responsibilities

New Business Acquisition

• Identify, prospect, and successfully onboard new accounting firms into the Sage ecosystem.
• Focus on winning high-potential practices and expanding Sage's presence in underserved markets.

Field Sales Excellence

• Conduct face-to-face meetings, consultations, and presentations with prospective and existing accounting practices.
• Build trust-based relationships that drive product adoption and long-term customer loyalty.

Market Growth & Expansion Develop and execute regional growth strategies that increase Sage's footprint and influence within the accounting profession.

• Identify emerging market opportunities and create tailored engagement plans to maximize commercial success.

Strategic Relationship Management

• Establish and nurture strong relationships with key decision-makers, partners, and stakeholders within accounting firms.
• Position Sage as a strategic business and technology partner that adds measurable value.

Product Advocacy & Revenue Growth

• Champion Sage Intacct and the broader Sage portfolio, promoting product adoption and identifying upsell opportunities.
• Demonstrate the business impact and value proposition of Sage solutions through consultative selling.

Industry & Event Engagement

• Represent Sage at industry conferences, networking forums, and professional events.
• Generate qualified leads, strengthen brand visibility, and build meaningful professional connections.

Practice Onboarding & Enablement

• Support newly acquired accounting firms through onboarding, implementation, training, and adoption activities.
• Ensure a seamless customer experience that drives long-term engagement and success.

Pipeline & Performance Management

• Build and maintain a healthy sales pipeline through continuous prospecting and outbound lead generation activities.
• Accurately track opportunities, forecast sales performance, and report against growth objectives.

Presentation & Solution Consulting

• Deliver impactful product demonstrations and business case presentations tailored to specific client challenges and objectives.
• Clearly articulate the value of Sage solutions in a way that resonates with accounting professionals.

Cross-Functional Collaboration

• Partner closely with Marketing, Product, Customer Success, and Support teams to deliver an exceptional customer journey.
• Contribute market insights and customer feedback to help shape product and go-to-market strategies.

Skills, Knowledge & Experience Essential Requirements

• Proven success in business development, field sales, or account acquisition roles, ideally within accounting, finance, or technology sectors.
• Strong understanding of accounting processes, workflows, and practice management environments.
• Outstanding presentation, communication, and influencing skills.
• Demonstrated ability to build strong relationships and sell through a consultative approach.
• Proven capability in outbound prospecting, lead generation, and pipeline development.
• Bilingual proficiency.
• Strong computer literacy, including Microsoft Outlook, Excel, Word, and CRM systems.
• Experience with Sage products or comparable accounting software solutions.
• SBCA, SBCP, and/or Sage Intacct certification or accreditation.

Desirable Experience

• Previous experience within an accounting practice environment.
• Completion of articles or an accounting-related professional qualification.
• Experience working with accounting firms and understanding their technology needs.

Qualifications

• Degree or Diploma in Business Management, Accounting, Finance, Commerce, or a related discipline.

Travel Requirements

• This is a highly customer-facing, field-based role requiring frequent travel throughout assigned regions. Travel will include client meetings, industry events, networking opportunities, presentations, and business development activities.