Sales Representative (Permanent)

Job Title: Sales Representative Start Date: 2026-08-05 - 2026-09-04 Vacancy Type: Permanent PE006754 Sectors: Retail Location: Eastern Cape , East London Salary: Brief: Our client is seeking a motivated, results-driven External Sales Representative to join their team in the East London/KuGompo City region. The successful candidate will be responsible for driving sales growth, expanding market share, and building strong, long-term relationships with retail and wholesale customers. This role is ideal for someone who thrives in a target-driven environment and enjoys developing new business while maintaining existing accounts. Detail: Key Responsibilities The successful candidate will: Manage and grow an existing customer base across retail key accounts and wholesale channels within East London and the surrounding areas. Identify and secure new business opportunities by opening new customer accounts. Achieve monthly sales targets and key performance indicators. Increase product penetration by expanding product ranges and introducing new lines into stores. Build and maintain strong relationships with store owners, managers, and staff. Ensure excellent product visibility through effective merchandising, including gantries, displays, and promotional material. Monitor stock levels, place orders, and minimise out-of-stock situations. Conduct regular stock rotation to maintain product quality and availability. Execute in-store promotions, activations, and marketing campaigns. Monitor competitor activity and provide valuable market feedback. Ensure compliance with company policies and relevant industry regulations. Accurately report daily sales activities using mobile sales applications and reporting tools. Drive brand awareness and "switch-selling" by educating store staff and consumers on the company's product range. Travel extensively throughout the territory, including approximately six overnight stays per month. Key Performance Indicators Success in this role will be measured by: Achievement of sales volume and revenue targets. Number of daily customer visits and sales calls. New account acquisition. Growth in product listings across customer stores. Product range compliance within assigned outlets. Successful execution of promotions and activations. Increased market share within the allocated territory. Minimum Requirements To be considered for this opportunity, candidates should have: Matric (Grade 12). A valid driver's licence. Between 2 and 5 years of external sales experience, preferably within the FMCG, tobacco, or vape industries. A proven track record of consistently achieving or exceeding sales targets. Strong relationship-building, communication, and negotiation skills. The ability to work independently while effectively managing a sales territory. Basic computer literacy, including Microsoft Office and mobile reporting applications. Experience within the organised FMCG retail channel will be advantageous. Key Competencies Our client is looking for someone who is: Results-driven with a strong focus on achieving targets. Self-motivated, disciplined, and able to work independently. A confident problem solver with excellent decision-making skills. Entrepreneurial with a proactive approach to identifying opportunities. Energetic, resilient, and adaptable. Well organised with strong planning and time management skills. Analytical and commercially minded. Advantageous Experience Preference will be given to candidates who have: Existing relationships within the retail, tobacco, or vape trade. Knowledge of vape and tobacco products. Previous experience in merchandising, point-of-sale displays, and in-store activations. show more... For more information please contact: Kieza Smith Apply