SALES REPRESENTATIVE [FOODSERVICE]

Introduction

Food Service Industry | Cape Town

Our Client based in Cape Town is looking for an experienced Sales Representative to join their team.

In this role, you'll be responsible for managing an established customer base while identifying and securing new business opportunities across your territory.

Although the role is based in Cape Town, it does require occasional overnight travel, a few days each month, to visit customers in the Eastern Cape and Garden Route.

Duties & Responsibilities

• Develop and maintain long-term relationships with existing customers.

• Identify and secure new business opportunities through proactive prospecting and networking.

• Manage a designated sales territory to achieve revenue and growth objectives.

• Conduct customer visits to understand business needs and recommend suitable products and solutions.

• Prepare and implement sales plans, promotional activities, and regional growth initiatives.

• Negotiate effectively with key decision-makers and build strong commercial partnerships.

• Handle customer enquiries and resolve issues promptly to ensure high levels of customer satisfaction.

• Prepare monthly sales forecasts and maintain accurate sales reports.

• Process customer orders and ensure all related administrative tasks are completed efficiently.

Desired Experience & Qualification

• Matric (Grade 12) is essential.

• A qualification in Sales, Marketing, Business, or a related field would be advantageous.

• Previous external sales experience within the food service, hospitality, catering, or FMCG industry.

• Demonstrated success in achieving and exceeding sales targets.

• Willingness and flexibility to travel, including being away from home for several days each month.

• Experience managing existing customer accounts while actively securing new business.

• Strong communication, negotiation, and relationship-building skills.

• Excellent planning, organisational, and time management abilities.

• Proficient in Microsoft Excel and other Microsoft Office applications.

• Valid driver's licence, own reliable vehicle, and appropriate insurance is essential.

• Happy with a basic + commission salary structure.

Interested?

Shortlisted candidates will be contacted within 5 days for interview. If not contacted, please consider your application unsuccessful.

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