Sales, Marketing & Reservations Executive

Duties

Sales Leadership

Represent the Collection at the most senior level in the marketplace. Lead the national and international sales teams. Develop annual sales plans and market strategies. Set revenue, acquisition and performance targets. Drive commercial accountability through clear KPIs. Implement and manage the Sales Managers Incentive Scheme Oversee trade shows, roadshows, sales missions and familiarization programs. Build and maintain relationships with key trade stakeholders. Monitor sales performance and implement corrective actions where required. Ensure effective use of systems and reporting tools.

Marketing Leadership (Digital)

Ensure digital marketing investment drives measurable outcomes. Oversee acquisition marketing, performance marketing and lead generation strategies. Drive direct booking growth and channel optimisation. Lead digital, CRM, PR, communications and content strategies. Ensure marketing initiatives support commercial and occupancy objectives. Monitor marketing ROI and optimise investment decisions.

Marketing Leadership (Traditional)

Ensure marketing investment drives measurable outcomes. Oversee the inhouse agency to ensure optimal performance of the design team. Build the Lodge and Hotel brands and ensure compliance to the Corporate Identity. Generate consistent high quality and impactful PR for the Collection and each Lodge/Hotel. Strengthen brand positioning within luxury travel and hospitality markets.

Reservations Leadership

Ensure excellence in reservations performance and service delivery. Improve enquiry conversion rates and response times. Drive operational alignment between Reservations, Sales, Marketing and Revenue Management. Ensure system integrity and optimisation across all booking platforms. Monitor booking trends, channel performance and reporting. Improve processes that support revenue generation.

Strategic Partnerships & Industry Representation

Build strategic partnerships that support growth objectives. Represent the Collection at industry events and forums. Strengthen commercial visibility in existing and emerging markets. Identify collaborative opportunities that increase market exposure and revenue. Represent the Collection from time-to-time in the business unit Board meetings specifically dealing with areas of responsibility.

Commercial Growth

Develop and execute the Collection's commercial growth strategy with the CEO & Commercial Executive. Build a pipeline of new investment opportunities which will link into the cu

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