Sales Assistant - West Coast Shopping Village
ID Recruitment Solutions · Cape Town - Sunningdale
Posted 6 August 2026
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SHOP SALES ASSISTANT
Our Client is looking for a customer focused Sales Assistant for their outlet at the West Coast Village shopping centre.
Overall Job Purpose
The Shop Sales Assistant is a key member of the team, undertaking operational processes and assisting in the smooth and efficient running of The Shop. The Sales Assistant also plays a vital role in communicating The Shop’s values and product policies to customers and educating the public about our product range and environmental responsibility: they are our first line ambassadors in the local communities they serve.
Duties & Responsibilities
Key Responsibilities
A. Customer Service
Ensuring customers receive superb service at all times, by
- Acknowledging customers as they enter the shop.
- Always prioritising customers over any other tasks.
- Interacting with customers in a friendly and polite way.
- Answering customers’ questions.
- Offering information, and individual guidance, helping customers to choose the best alternative for their specific needs.
- Dealing with any customer complaints in an efficient manner, completing the relevant customer feedback forms, and seeking the support of the Retail Manager or National Retail Manager if necessary.
- Efficiently carrying out sales transactions using the tills, and always following the correct procedures.
- Wrapping purchases neatly to ensure a high level of presentation.
- Completing stock transfers as requested by the Retail Manager.
- Answering telephone calls in a helpful, efficient and appropriate manner.
B. Merchandising and Shop Standards
Maintaining excellent standards throughout the shop, paying particular attention to:
- Ensuring the counter is clear and tidy
- Ensuring the stock is displayed to best advantage at all times and that shelves are kept clean, tidy and dust free.
- Ensuring the shelves are always fully stocked and correctly marked.
- Ensuring that the exterior of the shop is clean including windows.
- Ensuring refilling station is kept clean and tidy.
- Ensuring all products are clearly labelled with codes and price, replacing labels as necessary.
- Ensuring that stock is put on the shelves using a system of ‘rotation’, and also sold in rotation (i.e. oldest stock displayed at front of shelves, and the oldest stock sold first - FIFO) to minimise wastage through out of date stock.
- Informing the Retail Manager of any items, which are out, or going out of, stock.
- Assisting the Retail Manager with the receiving of stock by checking delivery against delivery notes, and immediately reporting any stock delivery shortages to the Retail Manager.
- Cashing-up, preparing of floats and banking on a daily basis and immediately reporting any discrepancies to the Retail Manager in writing
- Assisting the team in meeting daily, weekly and monthly sales targets.
- Assisting in stock takes.
- Ensuring proper filing of documents at all times.
- Strictly adhering to company policies, including the acceptance of cheques, refund policy and empties policy, at all times.
- Installing and maintaining relevant window promotions.
- Adhering to the dress code of the company and being neatly groomed and presentable at all times.
C. Security
- Always being aware of security issues concerning stock and cash that may be targeted through shoplifting and theft and reporting any incidents to the Retail Manager.
D. Health & Safety
- Taking reasonable care for your own health and safety and of other people affected by your actions.
E. Continuous Improvement and Self Development
- Attending weekly and monthly meetings as directed by the Retail Manager.
Desired Experience & Qualification
Matric
Fluent in English
Customer skills and experience
Live close to Sunningdale area
Retail experience an advantage
Package & Remuneration
Retail basic plus commission