Health Representative - Primary Care (South Vaal & Westrand)
Pfizer · Gauteng
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- The Health Representative's mission is to provide sales and promotional content and enhance the customer experience to ultimately improve the health outcomes of patients.
- The role is responsible for maximizing Pfizer brand growth through promotional activities tailored to the needs of HCPs within the allocated territory.
POSITION RESPONSIBILITIES
Customer Engagement
- Engage with customers in-person and virtually to compliantly grow the business and drive product demand, by proactively providing solutions to achieve business objectives and needs
- Engage on promotional science-based brand messages and other ranges of content e.g., disease state to support the HCP in improving patient outcomes and experience
- Knowledge of customer preferences for content and channels to orchestrate an ideal customer experience through relevant content selection
- Acts as key Point of Contact for seamless compliant, reactive only, connection to Pfizer Subject Matter Expert SMEs and resources
- Responsible for onboarding customers to new operating model and platforms e.g. Digital Engagement Portal
- Orchestrate ideal customer experience through relevant content selection, based on knowledge of customer preferences
- Implement strategies that drive HCP digital engagement adoption
- Organization alignment- Is aligned with the culture, values and mission; operates in a manner aligned with organizational culture, values and mission.
Territory Planning and Management
- Develop and execute territory business plan in line with business objectives
- Track activities of the agreed plan and proactively report any potential barrier to achieve planned activities
- Recommend creative and innovative ideas/solutions to increase market share within the territory
- Producing reports according to Health Representative Manager recommendations and market needs.
- Organize and implement value-added programs across the territory
- Ensure timely and relevant customer insights and market intelligence is captured and shared via relevant systems
Reporting/Administration
- Adherence to all Pfizer compliance policies and guidelines
- Timeous recording of customer interactions within PforceRx
- Maintain an up-to-date and accurate customer list
- Timely and accurate submission of expenses and remain within the allocated budget
Self - Development
- Proactively implement and update personal development plan
- Own and drive your development plan
- Proactively receive and act on feedback from peers, trainers, and managers
QUALIFICATIONS/EXPERIENCE/COMPETENCIES
- Relevant Bachelor degree
- A minimum of 3-5 years' experience in the pharmaceutical/healthcare industry
- Effective selling and presentation skills through virtual and face to face interaction
- Digital and non-digital learning agility
- Good business knowledge and customer acumen
- Demonstrated ability to work within a team/as a team player
- Exhibit a high degree of flexibility in adapting to a rapidly changing environment
- Strong organizational and prioritization skills
- Sound understanding of compliance and integrity principles
- Basic Computer literacy e.g., Microsoft Excel / PowerPoint/Word /Outlook