Graphic Designer and Social Media Manager

Talented Recruitment Specialists · Johannesburg, Gauteng

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  • A leading supplier of medical devices is looking for an experienced Graphic Designer & Social Media Manager to join their team in Kempton Park.
  • This is a hands-on role responsible for the company's visual identity and digital presence across print, digital, exhibitions and social media.

Key Responsibilities: Graphic Design & Brand:

  • Own and maintain the company corporate identity logo usage, colour, typography, templates and enforce brand consistency across the business.
  • Design product brochures, spec sheets, catalogues, one-pagers and clinical summaries for each division.
  • Produce tender and proposal design assets: cover pages, company profile, capability statements, product presentation packs for National Treasury RT contracts and provincial tenders.
  • Design exhibition and event collateral: stands, banners, pull-ups, congress materials, name badges, giveaways.
  • Produce sales enablement material: PowerPoint templates, pitch decks, in-service training slides, product comparison sheets.
  • Localise and adapt principal/supplier artwork to Company branding while respecting each principal's brand guidelines.
  • Design internal communications, HR and onboarding material, certificates, signage and stationery.
  • Manage print production: artwork preparation, supplier briefing, quotes, proofs and quality control.
  • Maintain a structured digital asset library logos, product images, templates, approved copy accessible to the sales team.
  • Basic photography and image editing of products, events and team for use in collateral and online.

Social Media & Digital Content

  • Develop and execute a monthly social media content calendar across LinkedIn primary, Facebook, Instagram and YouTube, aligned to divisional priorities, product launches, congresses and awareness days.
  • Write, design and schedule posts; produce short-form video, reels, motion graphics and animations.
  • Grow and manage the company LinkedIn company page as the primary B2B channel targeting clinicians, hospital management, procurement and industry partners.
  • Manage community engagement: monitor comments, messages and mentions; respond within agreed turnaround times; escalate clinical, complaint or regulatory queries to the appropriate person.
  • Support the sales team with employee advocacy content and product-launch toolkits they can share on their own profiles.
  • Maintain and update the company website content product pages, news, downloads in collaboration with the web developer/agency.
  • Design and build email campaigns and newsletters Zoho Campaigns for customer and principal audiences.
  • Track and report on channel performance monthly: reach, engagement, follower growth, website traffic, lead enquiries; recommend improvements based on data.
  • Monitor competitor and industry activity on social channels and share relevant insights with the commercial team.

Marketing Support & Compliance

  • Ensure all external content complies with the SAHPRA advertising requirements for medical devices, the Medicines and Related Substances Act, the Marketing Code, POPIA, and principal partners' claims and IP guidelines; route all clinical claims through the Regulatory function for sign-off before publication.
  • Maintain a content approval log version, approver, date for audit purposes.
  • Support the Marketing Manager with campaign planning, launch execution, congress/exhibition logistics and supplier management.
  • Assist with internal events and employer-brand content.

Key Performance Indicators

  • Brand consistency: 100% of external collateral uses current approved templates; zero unapproved brand deviations
  • Design output: Agreed monthly output delivered on time; average turnaround on standard requests ≤ 3 working days
  • Social media: Monthly content calendar published on schedule; LinkedIn follower and engagement growth against agreed targets
  • Community management:Comments and DMs responded to within 1 working day
  • Compliance: Zero published items without Regulatory sign-off where a clinical claim is made
  • Reporting: Monthly performance report delivered by the 5th working day
  • Sales enablement: Divisional collateral library complete and current for all active products
  • Website: Content updates live within agreed turnaround

Requirements

  • National Diploma or Degree in Graphic Design, Visual Communication, Multimedia Design, Digital Marketing or a related field.
  • Certification in digital/social media marketing e.g. Meta Blueprint, HubSpot, Google is an advantage.
  • Minimum 3–5 years' combined experience in graphic design and social media management, ideally in an in-house role.
  • A strong portfolio showing both print and digital design work, plus examples of social media content and results.
  • Experience in a regulated or technical industry medical devices, pharmaceuticals, healthcare, engineering, B2B is a strong advantage.
  • Valid driver's licence and own transport.
  • Willingness to travel occasionally KwaZulu-Natal head office, congresses, hospital events.
  • South African citizen or valid work authorisation.
  • Experience producing tender and proposal documents is an advantage.
  • Expert in Adobe Creative Cloud: Illustrator, Photoshop, InDesign; proficient in Premiere Pro/After Effects or equivalent video tools.
  • Proficient in Canva, Microsoft PowerPoint and Word for template-based work.
  • Experienced with social media scheduling and analytics tools LinkedIn Campaign Manager, Meta Business Suite, Zoho Social or similar.
  • Working knowledge of email marketing platforms Zoho Campaigns, Mailchimp or similar and basic website CMS WordPress or similar.
  • Basic photography and video capture/editing.
  • Understanding of print production, file preparation and colour management.
  • Highly organised; able to manage multiple concurrent requests from six divisions and prioritise against commercial impact.
  • Attention to detail, particularly regarding product names, specifications and regulatory wording.
  • Self-starter who can work independently within a small marketing function.
  • Collaborative and responsive; comfortable working with sales, clinical and regulatory colleagues.
  • Curious about medical technology and willing to learn the product portfolio.
  • Discretion with confidential commercial and tender information.
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