Fire Suppression Sales Consultant - Sprinkler & Water Systems

Introduction

We're looking for a Sales Consultant with a background in fire sprinkler and water-based suppression systems to drive sustainable, high-quality revenue growth, with a primary focus on service, maintenance, and small works. This is not a generalist fire-industry sales role — the ideal candidate has genuine hands-on knowledge of sprinkler and suppression systems, not just fire sales experience broadly, and is comfortable acting as a trusted technical advisor to clients rather than just closing deals. You'll be building long-term relationships with facilities managers, insurers, and commercial/industrial property owners across Johannesburg, with regional travel as required.

Duties & Responsibilities

• Achieve monthly and annual sales targets while maintaining strict adherence to gross margin expectations

• Build a balanced sales portfolio prioritising recurring service and maintenance revenue, high-frequency small works, and margin-secure projects

• Develop and actively manage a qualified sales pipeline

• Ensure all quotations are technically sound, commercially viable, and compliant with applicable standards

• Proactively target and acquire clients including facilities/property managers, logistics and warehousing operators, insurers/brokers, and commercial/industrial property owners

• Conduct quarterly engagement with key clients to identify compliance gaps, risk exposures, and upgrade/maintenance opportunities

• Respond to client enquiries within 2 working hours and issue accurate quotations within 24 working hours

• Attend site visits where required to support scope clarity and quality outcomes

• Maintain sales involvement throughout the full job lifecycle — proposal, clarification, execution, and handover

• Maintain accurate records on CRM and internal systems, supporting invoicing and compliance reporting

• Work collaboratively with operations, service teams, and subcontractors to ensure seamless delivery

Desired Experience & Qualification

• Matric (Grade 12) — required

• Minimum 3 years' B2B sales experience specifically involving fire sprinkler or water-based suppression systems — general fire alarm/detection-only sales experience will not be considered

• Hands-on familiarity with sprinkler system components (e.g. ICVs, fire pumps, wet/dry risers) and an understanding of relevant compliance standards (e.g. SANS 10287, ASIB)

• Strong commercial acumen with an understanding of margin and risk

• Proficient in CRM systems and Microsoft Office

• Valid driver's licence and own reliable transport

• Tertiary qualification in sales, marketing, or fire protection advantageous