CVM App Engagement Operations Consultant
Ovations Technologies · Johannesburg, Gauteng
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Start free — we apply for you →- We are looking for a Specialist: App Campaign Operations & Journey Execution to support the centralized execution of approved CVM, Loyalty and App promotional engagements across multiple operating companies.
- This is an execution-focused and process-driven role, responsible for campaign deployment, workflow administration, customer journey documentation, operational governance, testing support and execution reporting.
Key Responsibilities
- Execute approved CVM, Loyalty and App promotional campaigns.
- Configure push notifications, in-app messages, service notifications, loyalty communications and promotional messages.
- Support customer engagement initiatives including feature launches, app updates, fraud and security communications, gamification and event-triggered engagement.
- Upload and validate audience files, including format and customer identifier checks.
- Manage campaign templates, schedules, approvals, test sends and deployment activities.
- Monitor campaign outcomes, failed messages, partial dispatches and execution anomalies.
- Document customer engagement journeys across onboarding, activation, app adoption, loyalty, retention, reactivation and promotional use cases.
- Maintain journey maps, communication flows, trigger points and operational dependencies.
- Develop and maintain SOPs, campaign checklists, operational guides and execution playbooks.
- Maintain campaign logs, decision records, deployment evidence, sign-offs, UAT evidence and audit trails.
- Conduct pre-deployment checks and support UAT and release activities.
- Log defects, track resolution and coordinate with Product, QA and Technology teams.
- Prepare weekly execution status reports and maintain campaign trackers.
- Participate in sprint planning, stand-ups, campaign readiness reviews, retrospectives, demos and showcases.
Requirements
Education
- Bachelor's Degree in Marketing, Business Management, Commerce, Information Systems, Digital Marketing, Customer Management, Data Analytics or a related discipline.
Experience
- Approximately 3–4 years' hands-on experience in:
- Campaign Operations
- CRM Operations
- Mobile App Engagement
- Loyalty Operations
- Marketing Automation Execution
Technical & Functional Skills
- Hands-on experience configuring, scheduling, deploying and monitoring campaigns on customer engagement, CRM, mobile engagement, notification or marketing automation platforms.
Experience with platforms such as
- Flytxt Neon-dX
- Salesforce Marketing Cloud
- Adobe Campaign
- Braze
- MoEngage
- CleverTap
- Firebase Cloud Messaging
- HubSpot Marketing Hub
- Iterable
- Microsoft Dynamics 365 Customer Insights
- Comviva
- Experience managing audience uploads, campaign briefs, templates and campaign calendars.
- Experience with approval workflows, dispatch monitoring and post-deployment reporting.
- Experience documenting customer journeys, campaign workflows, SOPs, operational runbooks and governance records.
- Understanding of push notifications, in-app messaging, app promotional campaigns, loyalty communications and lifecycle engagement journeys.
Key Competencies
We are looking for someone with
- Strong attention to detail
- Excellent execution discipline
- Strong stakeholder coordination
- Quality assurance mindset
- Ability to work across multiple markets
- Strong documentation and organisational skills
- Ability to work in an Agile, delivery-focused environment