Creative & Digital Marketing Manager
MCE Electric · Johannesburg, Gauteng
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- A highly creative, strategic, and driven Creative & Digital Marketing Manager to lead and oversee our marketing, multimedia, graphic design, digital content, and brand initiatives.
- The successful candidate will be responsible for managing the creative and marketing team, driving brand consistency, overseeing digital marketing strategies, coordinating product launches, and ensuring the successful delivery of high-quality visual and multimedia assets across all platforms.
- This role requires a balance of creativity, leadership, commercial thinking, project coordination, and analytical ability within a fast-paced product distribution environment.
Knowledge & Abilities
- Strong understanding of branding, digital marketing, eCommerce, and visual storytelling.
- Ability to develop long-term marketing strategies aligned with company objectives.
- Strong analytical skills with the ability to assess campaign performance and optimise results.
- Ability to work cross-functionally with Sales, Procurement, Technical, and Management teams.
- Strong creative direction, conceptual thinking, and problem-solving abilities.
- Ability to coordinate projects and manage team skills.
- Ability to adapt quickly to changing market conditions and business needs.
- Strong communication, copywriting, presentation, and reporting skills.
- Strong leadership and people management skills with experience developing creative teams.
- Ability to work in a fast-paced environment while managing multiple priorities and deadlines.
- Strong attention to detail and commitment to brand consistency.
- Ability to understand and market technical electrical and lighting products effectively.
- Ability to implement AI tools and automation solutions to improve marketing efficiency and content creation.
Key Responsibilities
- Lead and manage the marketing team, including the Web Designer, Graphic Designer, and Multimedia Content Creator.
- Develop and implement marketing strategies to increase brand awareness, customer engagement, and sales growth.
- Oversee all digital marketing initiatives, including websites, eCommerce platforms, SEO, social media, PPC campaigns, email marketing, and content marketing.
- Manage and optimise website performance, user engagement, analytics, and conversion rates.
- Coordinate product launches, packaging design, promotional campaigns, and go-to-market activities.
- Create, update, and maintain product catalogues, technical data sheets, and related visual content.
- Oversee multimedia content creation, including graphic design, animations, motion graphics, VFX, photography, videography, and still imagery.
- Ensure brand consistency across all branches, platforms, catalogues, websites, and marketing material.
- Coordinate, assign, and monitor creative workflows and project timelines through Monday.com.
- Manage advertising campaigns and coordinate with external agencies, developers, printers, photographers, and suppliers.
- Analyse market trends, competitor activity, customer insights, and campaign performance to identify growth opportunities.
- Prepare marketing reports and present actionable insights to senior management.
- Organise and execute trade shows, promotional events, supplier launches, and marketing activations.
- Oversee product photography standards, lifestyle imagery, and content accuracy across all platforms.
- Conduct performance management, training, and ongoing development of marketing team members.
- Identify skills gaps and coordinate internal and external upskilling initiatives.
- Manage marketing budgets and ensure maximum return on investment.
Boxes to tick
- Bachelor's degree in marketing, Business Administration, or related field.
- Diploma or certification in Graphic Design, Web Design, Multimedia, or a related creative field is advantageous.
- Minimum 3 years' experience in a marketing management role, preferably within a product-based, distribution, electrical, or lighting environment.
- Experience with digital marketing platforms, SEO, Google Analytics, Google Ads, Meta Ads, email marketing, and social media advertising.
- Experience with eCommerce platforms such as Shopify, WooCommerce, or Magento.
- Proficiency in Adobe Creative Suite, including Photoshop, Illustrator, InDesign, After Effects, Premiere Pro, and Lightroom.
- Experience with CRM systems, marketing automation tools, and project management platforms such as Monday.com.
- Strong portfolio demonstrating branding, graphic design, multimedia, motion graphics, and creative campaign work.
Closing Date 30 September 2026