Corporate Brand Manager - Digital & Content
The South African Breweries SAB · Gauteng
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- Develop and implement the annual digital, audience and content strategy.
- Manage the editorial calendar and content pipeline.
- Own and manage the corporate website and social media channels.
- Maintain publishing standards, moderation processes, and governance compliance.
- Lead content planning, briefing, production, approvals, and publishing across multiple formats.
- Develop and execute campaign digital and paid amplification plans.
- Manage digital performance through KPI tracking, analytics, and optimization initiatives.
- Oversee budget, paid media, and agency performance.
- Develop executive and market toolkits and support executive social positioning and content plans.
- Produce monthly dashboards and campaign learning reports
Key Attributes and Competencies
- Strong writing and editorial skills.
- Project leadership capability.
- Strategic thinking and planning ability.
- Strong collaboration and stakeholder management skills.
- Commercial awareness.
- Agile and adaptable approach.
- Ability to translate insights into optimization actions.
- Strong governance and compliance focus
Minimum Requirements
- Relevant degree in Marketing, Communications, Digital or Media.
- At least five years in digital or corporate communications.
- Website, social, content and analytics experience.
- Strong writing, editorial and project leadership.
- Paid media, agency and stakeholder management preferred.
- Strategic, collaborative, commercial and agile.