Channel Specialist Wholesale
The Coca-Cola Company · Gauteng
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Start free — we apply for you →- Coca-Cola Beverages AfricaCCBA presents an exciting opportunity for a Channel Specialist: Wholesale to join the Midrand team in CCBSA. The role will report to the Country Lead.
Key Duties & Responsibilities Key Outcomes:
- Channel Execution & Promotion Support: Implement and track wholesale channel promotions, pricing, and execution standards.
- Customer Plan Management: Assist with the maintenance of wholesale customer execution plans and evaluate campaign impact.
- Performance Monitoring: Track and report on P4P targets, customer compliance, and in-trade execution success.
- Wholesale Market Analysis: Gather insights from wholesale partners to identify gaps and recommend strategic adjustments.
- Cross-Functional Collaboration: Work with Revenue Growth, Supply Chain, and Commercial teams to ensure channel readiness and resource alignment.
- Reporting & Documentation: Provide structured channel reports, execution summaries, and KPI dashboards for internal and customer reviews.
Functional Capabilities
- Wholesale Promotion Execution
- Channel Performance Tracking
- Customer Collaboration & Compliance
- Insight Generation & Application
- Operational Coordination
KBI
- Nett Sales Revenue: R14 Billion
- Customer Loyalty Index CLI: As determined by business plan
- Sparkling Soft Drinks SSD Value Share: As determined by business plan
- Still Value Share: As determined by business plan
- RED Execution: As determined by business plan
- Channel Price Compliance: As determined by business plan
- Discount Spend: 7% L&T and 9% Wholesale of NSR
- Customer Rewards Programme Participation: As determined by business plan
- Talent Management Excellence and Pipeline: As per business plan and framework
Skills, Experience & Education
Education
- Bachelor's degree in Sales, Marketing, Business or related field
- Postgraduate qualification is advantageous
Experience
- 5 years in sales roles, including 5 years of managerial experience in FMCG
- Channel management experience, specifically in Wholesale and/or Local & Traditional channels, is highly advantageous
Skills
- Strategic Thinking & Business Planning
- Trade Marketing & Execution Planning
- Customer & Stakeholder Management
- Data Analysis & Performance Reporting
- Commercial Acumen & Negotiation
- Communication & Presentation Skills
- Project Management
- Sales Capability Development
Deadline:1st September,2026