Channel Sales Representative - Security Solutions .

About neaMetrics

neaMetrics is a South African biometric identity and security solutions specialist, based in Sandton, operating since 2004 — 22 years of hands-on experience in the region. We represent four specialist brands — Suprema, Xperix, BioRugged and Trassir — covering access control, biometric enrolment, rugged mobile identity devices, and AI video analytics, with distribution reach across 23 African countries.

We're not the biggest name in the market — we're the specialist with the deepest roots. Rather than spread thin across many brands, we deliberately focus on a small handful of high-end, internationally established brands and know them deeply. We back the system integrators and resellers we work with; we don't compete with them.

The role

This is a channel sales role, not a direct-to-end-user sales role. You'll build and grow relationships with the system integrators and resellers who supply and install our brands, while also helping generate end-user demand and awareness that flows back to those partners. In short: you grow the channel, and you help create the market pull that makes the channel's job easier.

We're scaling our team, and we're open to candidates from junior to senior level. We care more about self-motivation, genuine curiosity about technology, and the ability to learn than about ticking an exact-experience box. Prior experience in channel sales, biometrics, access control, or CCTV is not mandatory — but it will count in our favour, and it's one of the things that will inform the level at which you join us. Good communication and being a team player are essential traits regardless of level. We train on product and technical depth internally.

Duties & Responsibilities

• Building and growing our network of system integrator and reseller partners across the region

• Identifying and onboarding new channel partners to expand our footprint

• Generating end-user demand and brand awareness (while directing the resulting sale through our channel partners, not around them)

• Meeting or exceeding sales targets

• Preparing and presenting quotes and pro forma invoices

• Attending trade/sales exhibitions and industry events

• Ongoing product knowledge training

• Regular partner and client visits to build rapport

What we're looking for

• Matric at minimum — other focused education in a relevant direction considered beneficial but not essential

• Self-motivated, genuinely curious about technology, comfortable learning technical/product detail on the job

• Good communicator and team player

• Comfortable operating in a B2B / channel sales environment

• Proficient in MS Office / Outlook

• Advantageous, not required: experience in channel sales, biometrics, access control, CCTV, or video analytics — this will count in your favour and helps determine seniority level

• Open to junior through senior candidates

• Contactable references

Package & Remuneration

Aligned with experience and expertise.

The brands you'll represent

• Suprema — our anchor brand. AI-powered access control and biometric authentication; we've represented and supported Suprema across the region for 20 years.

• Xperix — biometric enrolment and ID scanners, FBI- and ICAO-certified; used in citizen ID, border control and law enforcement.

• BioRugged — rugged mobile biometric tablets and handhelds, built for real field conditions (voter registration, census, KYC).

• Trassir — AI video analytics and video management software; typically deployed on-premise, integrating with our access-control portfolio.