Channel Sales Engineer – Cctv & Electronic Securit
Executive Placements · North Riding
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We are seeking an experienced and commercially driven Channel Sales Engineer to join a leading provider of CCTV, electronic
security and surveillance solutions.
The successful candidate will be responsible for developing and managing channel partnerships, driving sales through dealers,
distributors, installers and system integrators, providing technical and commercial support, and identifying new business
opportunities.
This is a mid-to-senior level position requiring a strong combination of CCTV industry knowledge, channel sales, business
development, strategic relationship management and commercial acumen.
The ideal candidate will have proven experience within the CCTV and electronic security industry, together with an established
network or understanding of dealers, distributors, installers, integrators and other channel partners. The candidate should be
commercially focused and capable of developing sales strategies, forecasting revenue, identifying new market opportunities and
contributing to long-term business growth.
KEY RESPONSIBILITIES
1. Channel Strategy & Business Development
- Develop and implement effective channel sales strategies across traditional and emerging markets.
- Develop channel development plans aligned with overall business and marketing objectives.
- Identify new business opportunities, market segments and potential revenue streams.
- Research and analyse market conditions, competitor activity, emerging technologies and industry trends.
- Identify opportunities to increase revenue, market share and channel penetration.
- Develop sales forecasts, growth projections and channel performance plans.
- Monitor channel strategy execution and recommend adjustments where necessary.
- Develop initiatives to generate leads and increase sales through channel partners.
- Explore new business opportunities and strategic initiatives that support sustainable company growth.
- Contribute to the development and implementation of long-term business objectives.
2. Channel Partner & Relationship Management
- Build and maintain strong relationships with customers, dealers, distributors, installers, system integrators, vendors and
strategic partners.
- Identify, research and evaluate potential new channel partners.
- Assess prospective partners based on their capabilities, market coverage, customer base, technical expertise and
commercial potential.
- Develop structured communication and collaboration plans for new and existing partners.
- Expand and strengthen the company's dealer, distributor, installer and integrator network.
- Maintain regular engagement with key regional customers and channel partners.
- Gather market intelligence and customer feedback and provide actionable recommendations to management.
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