Business Development Officer/Marketer

Talented Recruitment Specialists · Johannesburg, Gauteng

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  • We are looking for a results-driven Business Development Officer with strong experience in asset finance and commercial lending to drive new business, build strategic relationships and grow the company's client base.
  • The ideal candidate will be responsible for generating their own leads, managing the full deal process from prospecting to payout, identifying cross-selling opportunities and maintaining a strong sales pipeline.

Duties and Responsibilites: Finding new business:

  • Go out and find new clients in our approved markets: aviation, mining, construction, earthmoving, transport, trucking, trailers, power generation, agriculture and other sectors that make sense for asset finance.
  • Look for businesses that need funding for new or used equipment, working capital tied to assets, rentals and rent-to-own deals.
  • Prospect by phone, site visits, client meetings, dealer visits and networking. Also look at equipment listings, auctions and dealer contacts for deals.
  • Don't focus solely on major companies. Small and medium-sized operators, along with contractors supplying large mining and transport companies, can also offer valuable business opportunities.
  • Proactively develop your own sales pipeline rather than relying solely on existing clients and referrals.
  • Keep a prospect list with the next action and follow-up date for each one.

Dealers, brokers and introducers/spotters

  • Build and keep good relationships with dealers, auctioneers, brokers, suppliers and other introducers/spotters.
  • Keep recruiting new referral partners who can bring in good deals regularly.
  • Visit them often to hear about upcoming stock purchases, sales and clients who need funding.
  • Make sure they know our products, markets, criteria and how to apply.
  • Track what each source brings in: how much, how good, how many deals go through and how profitable they are.
  • Continuously expand your network of introducers rather than relying on a small number of contacts.
  • Ensure all referral fees and commissions are properly approved and documented.

Looking after clients

  • The BDO is the client's main contact from first meeting through to application, approval and payout.
  • Get to know their business and what they'll need in future.
  • Stay in touch with existing clients in order to get repeat deals and more assets to finance.
  • Be honest about the process, indicative pricing, what is needed from them and how long things will take.
  • Never commit to funding, approvals, pricing or turnaround times without the funder's confirmation.
  • Keep clients informed when Credit need more information or when Credit has queries.
  • Stay professional when a deal is declined, delayed or restructured.
  • Raise problems early and escalate serious ones to management.

Cross-selling between the company and other Group companies

  • Know what the Group companies offer and who they target.
  • If a client dealing with one company could use something from the other, introduce them and get the right team involved early.
  • Work with colleagues across the group on joint clients.
  • Record cross-sell leads in the pipeline system and follow them through until there's a result.
  • Share leads quickly and treat the person who originated the relationship fairly.
  • Never hold back a lead from the other company just to protect your own pipeline.
  • Identify cross-selling opportunities by considering the full range of services the group can offer each client, beyond the immediate deal.

Assessing the deal before it goes to Credit

  • Understand the client's business, what equipment they need, how much funding they want and where the repayments will come from before you put a deal forward. Be able to explain why the deal makes sense.
  • Assess every deal before you submit it. Know what the funding is for, the asset, the deal value, what the client is putting in and how it will be repaid.
  • Get enough information to decide if the deal is worth pursuing.
  • Watch for red flags: too much existing debt, arrears, bad bank conduct, weak trading, or anything affecting affordability.
  • Understand the client's finances. Get management accounts, annual financial statements, bank statements and other supporting information where needed.
  • Make sure the client, asset and structure fit within our approved funding parameters.
  • Make sure what the client tells us is accurate and complete.
  • Tell Credit about any bad news. Never play it down or hide it.
  • Work with the Credit Analysts to answer their queries and improve your submissions.
  • Learn from deals that are declined or withdrawn.
  • Prioritise quality deals over quantity, and avoid submitting weak applications just to meet targets.
  • You're responsible for the quality of the submission. Credit still makes the independent credit decision.

Documents and submission

  • Explain what is needed and collect it from the client.
  • Make sure documents are accurate, complete and up to date.
  • Check that the legal entity, directors, shareholders, asset details, supplier details and values are correct.
  • Get the financial information needed: AFS, management accounts, bank statements, debtors and creditors, asset registers, debt breakdowns, cash-flow forecasts, contracts and personal asset and liability statements where required.
  • Collect quotes, invoices, asset details, valuations and technical information where needed.
  • Make sure FICA and other compliance requirements are done properly.
  • Respond quickly when Credit, Compliance, Legal or Operations ask for something.
  • Keep the client updated on what's outstanding and follow up until the file is complete.
  • Never submit misleading, incomplete or unauthorised information.
  • Keep a record of client communication, documents and what's still outstanding.
  • Getting the deal to payout:
  • Own the deal from first lead to final payout.
  • Keep in regular contact with Credit, Operations, Legal, suppliers and anyone else involved.
  • Follow up on credit decisions, conditions, quotes, contracts and documents.
  • Explain the approved terms to the client correctly and make sure documents are signed and returned on time.
  • Help solve any problems that could stop the deal.
  • Follow up on deposits, raising fee`s, insurance, registration, security documents and other payout conditions.
  • Make sure the deal goes through the normal approval and payout process.
  • Never tell a supplier to release an asset, or tell a client the deal is funded, before it has been properly authorised internally.
  • Stay in contact with the client and the internal teams until payout is confirmed.
  • Hand everything over clearly to Operations/back office, and help with early questions after payout.
  • An approval is not a sale. You must push the deal through to payout and take responsibility for any avoidable delays.

Pipeline and reporting

  • Keep the pipeline up to date in the CRM or Monday.com.
  • Capture every real lead: client, source, asset, deal value, funding needed, stage and next action.
  • Update it as soon as something moves, stalls, is withdrawn or is declined.
  • Record the expected approval date, payout date and revenue where you can.
  • Be realistic about the chance of a deal closing. Don't inflate it.
  • Report regularly to the Sales Manager on new leads, meetings, applications, approvals, payouts, revenue and pipeline value.
  • Explain why deals are stuck and what you're doing about it.
  • Keep a record of lost deals, why we lost them and whether there's a chance to follow up later.
  • Attend sales meetings, pipeline reviews and performance discussions.

Knowing the market

  • Keep an eye on equipment prices, demand, competitors, funding availability and industry news.
  • Spot sectors and businesses where demand for equipment funding is growing.
  • Understand the challenges our target clients face.
  • Find potential clients through industry information, contractor networks, equipment listings, events and contacts.
  • Give management practical feedback on the market, pricing
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Business Development Officer/Marketer at Talented Recruitment Specialists — Johannesburg, Gauteng · JobAlertsZA