Assurecloud Certification Sales Executive, Cape Town

SafetySA · Cape Town, Western Cape

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Responsibilities

Business Development and Sales Growth

  • Identify, develop, and pursue new business opportunities within food manufacturing, processing, retail, hospitality, agriculture, and distribution sectors.
  • Promote AssureCloud's certification services including ISO 22000, FSSC 22000, HACCP, GMP, and related food safety audits.
  • Develop and execute strategic sales plans to achieve and exceed revenue targets.
  • Generate and qualify leads through networking, referrals, industry events, webinars, and market research.
  • Prepare and present compelling proposals, quotations, and commercial solutions tailored to customer requirements.
  • Manage the full sales cycle from lead generation through to contract closure and handover.

Client Relationship Management

  • Build, maintain, and strengthen long-term relationships with existing and prospective clients.
  • Serve as the primary point of contact throughout the certification sales process.
  • Develop an in-depth understanding of clients' operational challenges, compliance requirements, and business objectives.
  • Conduct regular client meetings and follow-up engagements to maintain customer satisfaction.
  • Provide a high level of service and responsiveness throughout the customer journey.
  • Act as a trusted advisor by guiding clients through certification and compliance pathways.

Technical Sales and Certification Advisory

  • Provide consultative sales support regarding food safety certification requirements and audit processes.
  • Translate complex certification requirements into practical and easily understood solutions for clients.
  • Educate prospective clients on certification standards, implementation requirements, and audit cycles.
  • Assist customers in understanding compliance obligations and certification benefits.
  • Work closely with technical teams and auditors to ensure accurate information is provided to customers.

Stakeholder Management and Collaboration

  • Collaborate with auditors, technical specialists, operations, marketing, and customer service teams.
  • Ensure seamless transition between sales and service delivery functions.
  • Communicate customer requirements and expectations clearly to internal stakeholders.
  • Facilitate the resolution of customer concerns relating to certification processes and service delivery.
  • Promote effective collaboration to ensure successful project and audit outcomes.

Market Intelligence and Industry Engagement

  • Stay informed on food safety legislation, regulatory developments, and certification requirements.
  • Monitor market trends, industry developments, and competitor activities.
  • Identify emerging opportunities for business growth and service expansion.
  • Represent AssureCloud at industry conferences, expos, trade events, networking forums, and webinars.
  • Provide market intelligence and customer feedback to support strategic decision-making.

Sales Administration and Reporting

  • Maintain accurate records of client interactions, opportunities, quotations, and contracts within the CRM system.
  • Manage and update the sales pipeline to ensure visibility of opportunities and forecasts.
  • Prepare weekly, monthly, and quarterly sales performance reports.
  • Track sales targets, conversion rates, pipeline progress, and customer retention metrics.
  • Provide accurate forecasting and contribute to strategic sales planning activities.
  • Ensure compliance with company policies and reporting requirements.

Reporting Processes

  • Submit weekly sales reports detailing client engagements, opportunities, quotations, pipeline status, and conversion activities.
  • Provide monthly performance updates on revenue generated, sales targets achieved, and business development activities.
  • Maintain accurate CRM records and ensure data integrity.
  • Participate in monthly sales review meetings and business planning sessions.
  • Contribute to forecasting, budgeting, and annual growth planning processes.
  • Ensure all customer and sales documentation is maintained in accordance with governance requirements.

Requirements

Qualifications

  • Diploma or Degree in Food Science, Microbiology, Environmental Health, Biotechnology, Food Technology, Business Management, Sales, or a related field.
  • Additional certifications in Food Safety, Quality Management, Sales, or Business Development will be advantageous.

Experience

  • Minimum 3–5 years of B2B sales experience, preferably within food safety, compliance, inspection, auditing, certification, or related industries.
  • Proven track record of achieving or exceeding sales targets.
  • Experience in consultative selling and managing complex sales opportunities.
  • Experience interacting with stakeholders across the food manufacturing and supply chain sectors will be advantageous.

Skills

  • Strong communication, negotiation, and presentation skills.
  • Excellent relationship-building and stakeholder management abilities.
  • Consultative sales approach with strong commercial acumen.
  • Ability to explain technical certification concepts to non-technical audiences.
  • Proficient in CRM systems Salesforce, HubSpot, or similar and Microsoft Office Suite.
  • Self-motivated, results-driven, and capable of working independently.

Knowledge

  • Knowledge of Food Safety Management Systems and certification requirements.
  • Knowledge of ISO 22000, FSSC 22000, HACCP, GMP, and related food safety standards.
  • Understanding of certification processes, audit cycles, accreditation requirements, and compliance documentation.
  • Knowledge of food manufacturing, processing, retail, hospitality, agriculture, and supply chain environments.
  • Understanding of food safety legislation, risk management principles, and compliance requirements.
  • Knowledge of the Foodstuffs, Cosmetics and Disinfectants Act and Consumer Protection Act will be advantageous.

Other

  • Valid driver's licence and own reliable vehicle.
  • Valid passport and willingness to travel when required.
  • Ability to represent the company professionally at industry events and client engagements.

High degree of professional ethics and values aligned with

  • Integrity
  • Courage
  • Care
  • Passion
  • Innovation
  • Accountability
  • Preference will be given to Employment Equity candidates.
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