Account Manager / Sales Representative - Lighting, Electrical & Lamps

Introduction

Account Manager / Sales Representative – KwaZulu-Natal

We are seeking a highly motivated, professional, and results-driven Sales Representative based in KwaZulu-Natal to join our dynamic team. This is an exciting opportunity to become part of an innovative lighting, electrical and lamps company at the forefront of delivering high-quality, energy-efficient, and forward-thinking lighting solutions to the market.

The successful candidate will play a key role in driving business growth, developing and maintaining strong client relationships, identifying new business opportunities, and promoting our innovative product offering. We are looking for an individual with excellent communication and negotiation skills, a strong commercial mindset, and a proven passion for achieving sales excellence.

Duties & Responsibilities

Sales & Business Development

• Achieve and exceed monthly, quarterly, and annual sales targets.

• Grow market share within the allocated territory.

• Identify new business opportunities through prospecting and networking.

• Develop strategic account plans for key customers.

• Introduce new product ranges and promotional campaigns.

• Drive sales across all lighting, electrical, and lamp product categories.

• Increase customer spend and product penetration.

• Monitor competitor activity and market trends.

• Prepare quotations and negotiate pricing within company guidelines.

• Maximise gross profit while remaining competitive.

Customer Relationship Management

• Maintain strong relationships with existing customers.

• Conduct regular customer visits according to call schedules.

• Resolve customer concerns professionally and promptly.

• Ensure high levels of customer satisfaction.

• Follow up on quotations and outstanding opportunities.

• Assist customers with product selection and application.

• Conduct customer product training where required.

• Promote long-term partnerships built on trust and service excellence.

Technical Sales Support

Provide technical guidance on

• LED Lighting

• Decorative Lighting

• Commercial Lighting

• Industrial Lighting

• Outdoor Lighting

• Emergency Lighting

• Lamps

• Electrical Accessories

• Switches & Sockets

• Circuit Protection

• Cable Management

• Wiring Accessories

• Smart Home Solutions

• Energy Efficient Lighting Solutions

Assist customers with

• Product specifications

• Product comparisons

• Suitable alternatives

• Lighting upgrades

• Energy-saving recommendations

• Product demonstrations

Territory Management

• Maintain an effective customer call cycle.

• Plan weekly customer visits.

• Develop territory growth strategies.

• Identify inactive customers for re-engagement.

• Expand into new geographical areas where applicable.

• Maintain accurate customer records.

Project Sales

Identify and secure project opportunities involving

• Commercial Buildings

• Industrial Developments

• Residential Estates

• Schools

• Hospitals

• Municipal Projects

• Retail Developments

• Hotels

• Warehouses

• Office Parks

Work with

• Electrical Contractors

• Consulting Engineers

• Quantity Surveyors

• Developers

• Architects

• Municipal Buyers

• Electrical wholesalers

• Lighting shops

Administration

• Submit weekly call reports.

• Submit monthly sales forecasts.

• Maintain CRM/customer database.

• Record all customer interactions.

• Prepare customer quotations.

• Monitor back orders.

• Assist with debt collection where necessary.

• Ensure customer information remains current.

• Submit expense claims on time.

Stock Management

• Monitor customer stock requirements.

• Assist with forecasting.

• Promote stocked product lines.

• Reduce slow-moving stock through promotions.

• Communicate stock shortages promptly.

• Assist with demand planning.

Marketing Support

• Promote new product launches.

• Assist with trade shows and exhibitions.

• Participate in customer open days.

• Conduct product demonstrations.

• Support marketing campaigns.

• Promote company branding.

Desired Experience & Qualification

Minimum Qualifications

• Grade 12 (Matric)

• Sales and Marketing qualification (advantageous)

• Electrical qualification (advantageous)

• Valid South African Driver's Licence

• Own reliable vehicle

Experience Required

• Minimum 3–5 years' external sales experience.

• Experience within the electrical wholesale industry.

• Proven experience selling:

• Lighting

• Lamps

• Electrical products

• LED solutions

• Proven sales track record.

• Experience dealing with wholesalers, contractors, and project sales.

Knowledge Required

Strong understanding of

• Electrical industry

• Lighting applications

• LED technology

• Electrical distribution channels

• Pricing strategies

• Margin management

• Sales forecasting

• Tender processes

• Municipal procurement

• Commercial project sales

• Customer relationship management

• Microsoft Office

• CRM systems

Core Competencies

• Excellent communication skills

• Strong negotiation skills

• Relationship building

• Problem solving

• Commercial awareness

• Customer-focused approach

• Self-motivated

• Results driven

• Time management

• Planning and organisation

• Attention to detail

• Professional presentation

• Technical aptitude

• Decision making

• Adaptability

• Team player

Personal Attributes

The successful candidate will demonstrate

• Integrity

• Honesty

• Accountability

• Positive attitude

• High energy

• Initiative

• Professionalism

• Reliability

• Strong work ethic

• Confidence

• Resilience

• Willingness to learn

• Passion for sales

Physical Requirements

• Extensive regional travel.

• Daily customer visits.

• Ability to lift and demonstrate sample products where required.

• Attendance at trade shows and exhibitions.

• Occasional overnight travel.

Package & Remuneration

Market Related Salary, Travel Allowance and Commission Structure.

Company Cellphone and Company Laptop.

Interested?

Please note that subsequent to the screening and shortlisting process, further communication will be entered into only with the shortlisted candidates.

Should you receive no feedback within 2 weeks of applying, please consider your application unsuccessful.